Co-Creating cell phones with LG
LG, in combination with crowdSPRING, is running a crowdsourcing event which will allow you, me and anyone who is interested the opportunity to submit ideas about the future of mobile communications - ultimately leading to new cell phones and communication devices. If you meet the requirements, you can submit your ideas about devices you'd like to see developed.
You can read more about the event at the crowdSPRING site set up especially for this event. Be sure to review the material on the site, and understand that LG is looking for the next iteration of cell phones, and has specific guidelines about what should be submitted and how the idea should be documented. Also, note that like any public submission, if LG decides that your idea is a great one, they own it. There are a number of prizes available, however, for the best submissions.
This crowdsourcing event is yet another example of a corporation asking its customers for ideas about future products and services. Akin to Dell's Ideastorm or MyStarbucksIdea, it provides a means for the average consumer to influence innovation and product direction.
I'm going to participate in LG's program, and I hope you'll consider doing so as well.